When owners of companies see that their business is not growing, their profits are shrinking and the future outlook of the company is bleak, they look to blame anyone and anybody in the company.  They blame the telephone company because the phone is not ringing , the sales manager for not doing his or her job and the salespeople for not bringing in enough orders. The person that he should be blaming is the one in the mirror. As I have been working with owners of companies for many years, they should do the following program so the next time they look in the mirror they will be smiling.

Creating a vision and strategy, and crystallizing your mission creates a solid foundation and a directional beacon for the growth of your business.  These critical steps must now be followed by developing a well-thought-out plan and series of processes which can and will be duplicated regularly by many.  Vision without plans and action steps is merely a dream.

When your day to day activities require little or no thought, then your thinking can be utilized for continuous improvement, increased sales and market share, and new opportunities.  Recognizing an opportunity and being in a position to take action is one of the keys to success.  Plans make the future happen or to paraphrase an old adage: “If you fail to plan, you plan to fail.”

Once you have crystallized your mission, the next step is determining more specifically what must happen to ensure success: identifying your critical goal categories.  These are those few things that must happen, must be in place to achieve your mission.  They are broad categories that will serve as the foundation for actualizing your mission. They will address building on the strengths that you have identified and overcoming the limitations that you are expecting.

As soon as you have crystallized your mission statement, as yourself: What must happen, exist or be in place for the mission to be a success? What broad elements are necessary and sufficient to achieve your mission statement? 

When we work with our clients helping them to reach their goals: Nothing is Impossible

NOTHING IS IMPOSSIBLE!

If you have any business questions or would like to meet with me in person: e-mail: milton@gettingaheadinbusiness.com

732.306.0040